view to expand and increase the business as well as increase its marke

View to expand and increase the business as well as increase its market share.
Use two to three paragraphs (say a page) to mention and describe your current company and its core business. Additionally, you can ALSO attach a brochure, amiual report or an in-house magazine of your company as a referenceandTHEN. …. Describe in detail any 5 best marketing efforts or options that you would like to suggest, that your organization could use to effectiveIy market its services or product. I (one) out of the 5 marketing options should be an option that was not explained in the class but is relevant to your industry. Conclude your answer by commenting if “social marketing” I. e use of social media like LINKEDIN, or FACEBOOK is OK for marine marketing ?
Include reasons in your answer as to why each particular option was identified and selected by you. Marks will be given based on your choices coupled with reasons . . . for choosing the option.
( 15 marks) Discuss what is a SWOT Analysis and its importance in strategic marketing ?
Using the company’s core business description paragraph that was requested in Question I, prepare a SWOT analysis on your company’s current business and situation. Your SWOT Analysis must be detailed: These should be your personal views and not reflective of your company’ s thinking

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