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Your assignment should address the following;
How can the management decide if this project should go ahead?
How will this project be managed?
What would be the best structure for managing this project?
How can costs be controlled?
Where in the product lifecycle does this product fit and how will that effect marketing.
What are the main risks involved and how should they be managed?
Marks will awarded on the following aspects:
1. Application of the fundamental principles of project management (Research-informed literature
and Knowledge and Understanding)
2. Detailed analysis of the case study and how it relates to structure, leadership,
communication, change management, quality and risk management (Analysis, Knowledge and
Understanding)
3. A work breakdown structure (Practical Application and Deployment)
4. Marks will also be awarded for the structure, presentation and referencing.(Skills for
professional practice)
5. Table of Sources used, with brief notes as to the creditability, reliability and merits of the
different sources. (Research-informed Literature)
6. 5 minute presentation of the key information, analysis and application.(Skills for professional
practice)
Maximum Word Count 3,000
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