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In your region, chose an attraction. You will have to let your Instructor know what region you chose. It is to your advantage to have the choice approved as soon as possible since the attraction you choose cannot be duplicated by any other team in yourclass. Research your attraction thoroughly. Learn as much as possible about it and introduceit; Identify the various ways of getting to your chosen destination fromdowntown Vancouver, e.g. is required transportation by plane, train, bus, boat; Identify the market or markets you aretargeting; Identify the type(s) of tourist e.g. allocentric, midcentric, psyochentric,extroverts etc; Identify the USP (Unique Selling Proposition) of the destination and explain how this will motivate the targetedtraveler; How will the destination meet the travelersneeds; How will the destination meet or exceed the travelersexpectations; Using the six key factors to a TDAs success, what, in your opinion are some improvements that can be made to thisdestination?
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