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Presentation/PPT
27/08/2022
Task:
Task Requirements:
Task Description:
The short form business plan is the integration of the work done in Assessments 2 and 3. You have already embarked on the idea of a start-up business which is innovative and has a competitive advantage over your competitors. Now, you will need to convince your banker and investors that your business plan will work. In consideration of the time constraints, you are required write a short form business plan which must include key elements divided into several sections.
(NOTE: Generally, a sole proprietor business requires only a simple business plan. However, its not sufficient if you are in need of debt or equity financing and wish to impress financial institutions or potential investors. For the larger businesses, you will need a more robust business plan of 15 pages or more.)
How to Write a short form Business Plan
1.Vision statement. What are your hopes and dreams for the business?
2.Market Analysis. Write an overview of your industry sector. Look at your target market, analyse your competition, project your sales revenue.
3.Competitive Analysis. Who is your competition and how will you differentiate yourself in the marketplace? What is your competitive advantage? Do you have a unique selling proposition (USP).
4.Strategy. What is the growth strategy how many employees will you hire and what is the distribution strategy?
5.Products and Services. What is the need for your product or services?
6.Marketing and Sales. How will you promote and market your products?
7.Operational plan. How will the team achieve the organisations goals?
Financials. What are your capital requirements and how will it be funded?
Assessment 4: Business Plan Report
1. Organisation: Provided excellent justification for a new venture, using convincing evidence of its appropriateness for your context, industry and market. Clearly and concisely explained what potential customers this venture will target, explained the selection of entry timing, pricing strategy and value to the customer.
2. Market identification: Demonstrated an excellent understanding of market segmentation concepts and provided accurate understanding of its needs, wants, and willingness and ability to pay for your start-up business. Provided an excellent detailed and correct analysis of the industry, competition and customers.
3. Financial analysis: Excellent analysis of how much capital is required and how to fund the start-up business. Profit projections were clearly presented and based on realistic sales and cost assumptions.
4. Business plan: Excellent understanding and interpretation of the requirements of a short form business plan. The sections of the plan contained excellent content which was clearly presented in a concise and coherent, readable report. The information is believable reflecting excellent relevant research and critical thinking.
5. Evidence of appropriate research: There are many sources of relevant material to support your presentation. Be sure to acknowledge the reference sources.
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