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Use the headings as indicated below (eg. Section 1, Section 2, etc.) in your paper
Use APA citations (both in-text and References page)
Write clearly and concisely
Ensure your answers contain research and/or evidence to support your answers and present the answers as if you are convincing an investor to invest in your business and explaining the merits of this business to another business professional (i.e. I want to open a hamburger stand because I like hamburgers is
NOT
an answer that will receive any marks!!)
You will notice that each section corresponds to a chapter in the textbook and reflects one or more of the questions at the end of the chapter under Building a Business: Continuing Exercise
SECTION 1 INTRODUCTION
Identify the product or service that your new business will focus on.
Include details as to why you chose this product or service
SECTION 2 THE BUSINESS ENVIRONMENT
Describe the importance of research and development when launching your business as well as the importance of ongoing research to develop new features.
SECTION 3 ETHICS
Identify at least 3 ethical issues that could potentially arise while operating your business.
How will you address these potential issues?
SECTION 4 ENTREPRENEURSHIP, SMALL BUSINESS, AND NEW VENTURE CREATION
Explain whether it makes more sense for you to start from scratch, to buy an existing business, or to buy a franchise. Why?
SECTION 5 MANAGING THE BUSINESS ENTERPRISE
What are the specific business goals of your new venture?
Create a mission statement for your new business.
SECTION 6 ORGANIZING THE BUSINESS ENTERPRISE
Draw an organizational chart for your business showing job titles and reporting relationships in one years time.
How do you think your organizational structure will change in 5 years?
SECTION 7 MANAGING HR AND LABOUR RELATIONS
Describe your system for performance appraisal and training. How will you reward good employees? When you have weak employees how will you change their behavior?
SECTION 8 MOTIVATING, SATISFYING, AND LEADING EMPLOYEES
Using one of the theories of motivation presented in the text, explain how you will motivate your employees.
SECTION 9 OPERATIONS MANAGEMENT
In what ways, if any, will supply chains be of concern for your business? Explain.
SECTION 10 UNDERSTANDING ACCOUNTING
Create a list of the types of transactions your accountant will record, including the purchase and sale of assets as well as revenues and expenses.
SECTION 11 MARKETING
Identify your businesss product/service mix. Explain why youve chosen this particular product/service mix
SECTION 12 PRICING, PROMOTING, AND DISTRIBUTING PRODUCTS
What is your target market?
How will you attract customers?
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