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Assessment 3 Workshop The task for Assessment item 3 is to prepare a comprehensive 4000 word start-up organisational plan including details of how a new company or a new innovation unit in an existing company (your choice) should structure and run itself to become a cohesive start-up. Decide on product/service and the destination market. Your written report should be in the form of a formal organisation plan for the entrepreneurial team to move forward with this. This report will include a brief situational analysis, recounting of the companys goals and objectives, and a short description of the companys strategies. The majority of the report will concentrate on proposing an ideal organisation for the company moving forward. This will propose how, given what the current state of the organisation is, it should change to better meet future challenges. You are recommended to justify your recommendations by drawing upon material covered in this unit and making multiple references to academic papers on innovation, creativity and success. The organisational plan is an individual written business report.
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