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Assignment 5
COMPETITION – MARKET RESEARCH Manager Analysis
Due Date: Week 10
Step 1: RESEARCH
· Identify Provide a link to the article.
· Identify which aspects of the article will be helpful as you conduct your SWOT analysis.
Step 2: STRENGTHS
· Identify 1-2 strengths Target has in comparison to Walmart. For each strength, explain your rationale.
Step 3: WEAKNESSES
· Identify 1-2 weaknesses Target has in comparison to Walmart. For each weakness, explain your rationale.
Step 4: OPPORTUNITIES
· Identify 1-2 possible opportunities Target has to be more competitive with Walmart. For each opportunity, explain your rationale.
Step 5: THREATS
· Identify 1-2 possible threats that might diminish Target’s competitiveness with Walmart. For each threat, explain your rationale
Step 6: WHO WILL COME OUT AHEAD?
Step 7: REAL_WORLD APPLICATION
Conduct a SWOT analysis for your company and one of its biggest competitors using the methodology outlined in Steps 2-5.

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