Must have the Textbook – Management: Leading and Collaborating in a Competitive WorldEdition: 12th External Environmental AnalysisRead the instructions for Experiential Exercise 2.1 on p. 70 of the t

Must have the Textbook

Management: Leading and Collaborating in a Competitive World
Edition: 12th
External Environmental Analysis
Read the instructions for Experiential Exercise 2.1 on p. 70 of the text, including specific text references on pgs. 45-54.
Choose a company for this assignment. This assignment provides students an opportunity to perform an external analysis to see the value of it and prepare for the SWOT analysis assignment.
Complete (Write) an external environmental analysis for your chosen company that includes
ALL
the following factors.
List and analyze each factor separately
Note: This analysis must be done before you can complete the actual assignment below.
Laws and regulations
Demographics
Social issues
Suppliers
New entrants
Substitutes and complements
Customers
Following your analysis, write
a response of at least 150 words for
of the following questions (
total of 450 words
):
What has the company done to adapt to its environment?
How does that company attempt to influence its environment?
Do you think the company has made good decisions? Why or why not?
your answers consistent with
APA guidelines
, including third person language.
Critically analyze
the facts referencing and citing the chapter concepts in text.
your external environmental analysis of each of the ten factors
with
your written response to the three questions
to your instructor via Moodle by Wednesday at 11:55 p.m. Eastern time.

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