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Communication Audit
Communication Audit Project – HRMN 302
CONNECTIONS
Core competencies:
Analytic Inquiry
Use of Information Resources
Course outcomes:
Analyze and assess the communication dynamics of an organization
Apply communication theories to organizational communication challenges
SHRM Competency:
Consultation – The ability to provide guidance to organizational stakeholders.
All organizations have communication challenges. How do you identify and address these issues as a HR professional or consultant? How can your organization overcome this challenge and improve the communication flow?
In this project, you will use a diagnostic tool called a communication audit in order to assess organizational communication within an organization of your choice.
STEPS
Administer the communication audit survey in your organization. In order to obtain valid results, you want to survey between 15-20 people. You may print out the survey and distribute it in person for completion, or you may administer it online, for example, using Survey Monkey or Google Forms. The survey includes questions that tap into five different areas of organizational communication: (1) Receiving information from others, (2) Sending information to others, (3) Sources of information, (4) Timeliness of information, and (5) Channels of communication. Within these five areas of organizational communication, identify one major area of concern to address based on the responses from the survey.
You will then analyze and synthesize the results of the data obtained from your audit effort.
Based on the communication audit identify one critical communication challenge that needs to be addressed within your organization. Research the scholarly literature for recommendations about how the organization can address this issue.
Participate in the discussions by reflecting on your work and sharing feedback with others in the class.
Create and deliver a presentation that provides the results of your audit with suggestions for improvement based on the data obtained from the audit and the literature on organizational communication.
Audit Report:
Present an introduction that describes your research methodology and provides details of the survey administration, response rate, and characteristics of the survey population.
Develop a professionally-written narrative in which you describe the data using appropriate tables, charts, and graphs. Include a detailed analysis followed by a summary of your findings, using the example in the “Collecting and Analyzing Data” file below. Identify the top communication challenge from your survey, and present your recommendations to strengthen this communication challenge, based on the scholarly literature. In the appendix, present the survey questions and the responses for each question.
Your presentation should be professional and creative. Adding audio and/or visual elements on the slides is highly recommended. Text should be the proper size for viewing during a presentation. Your presentation will need title and citation slides. You must have a minimum of 3 reliable sources in your citations. Use APA format for the in-text citations you use to support your arguments. Don’t forget to check your spelling! As a friendly reminder, all words must be yours and your own typing. You may not copy text directly from a source
You may use presentation software of your choice. Examples include (but are not limited to): MS Powerpoint, Prezio, Animoto, GoAnimate
Your presentation software should not incur any costs. You are responsible for understanding how to use the software. You will need to submit your work in a format that can be easily opened by your colleagues and the instructor.
** Be sure to review the rubric for grading criteria before you begin working on and submitting this assignment**
Rubric Name: Communication Audit
This table lists criteria and criteria group name in the first column. The first row lists level names and includes scores if the rubric uses a numeric scoring method.
CriteriaNot Satisfactory
Partial
1.5 points
1.7143 points
Advanced
2.14286 pointsIntroduction – Description of a Communication Audit
No description provided.
Description is missing important elements.
All required elements addressed in the description.
Clearly and succinctly presents the purpose of the communication audit and the intent of the survey used to identify organizational communication patterns (e.g. to increase organizational effectiveness or as a result of a performance gap).
/ 2.14286Introduction – Description of Organization
No description is provided.
Description is missing important elements.
Presented a detailed description of the department of the organization surveyed, including the purpose, number of employees, internal and external customers.
/ 2.14286Research Methodology – Description of Administration
No description is provided.
Presented a detailed description of how and when the survey was administered (i.e. time and date, length of time for all surveys to be completed, facilitated or not facilitated, directions, survey format)
/ 2.14286Research Methodology – Description of Survey Respondents
Presented appropriate demographics to describe survey respondents (i.e. position titles, full-time/part-time, managerial/support)
/ 2.14286Data Analysis -Survey Administration – sample size
Presented a sample size of less than 3 respondents.
Presented a sample size of 4-5
Presented a sample size of 6-8 respondents.
Presented a sample size of more than 8 respondents.
/ 2.14286Data Analysis -Charts, Graphs and Tables
No tables, charts, graphs were presented.
Tables, Charts, Graphs are missing important elements to clearly and accurately represent the data.
All required elements accurately represent and clearly highlight data trends/findings.
The data analysis is clearly shown through the use of tables, charts or graphs. The data clearly shows how the main issue was identified.
/ 2.14286Data Analysis – Quality
No quantitative analysis of survey data is presented.
The analysis is missing important elements to clearly and accurately represent the data/information.
All required elements accurately represent and clearly present analysis.
Clearly and accurately summarizes the results presenting a quantitative analysis. Comprehensively addresses weaknesses and strengths that the data shows.
/ 2.14286Identification of Communication Challenges
No communication challenges are presented one communication challenges are not supported by the quantitative analysis
Communication Challenges are missing important elements to clearly and accurately represent the data/information.
All required elements accurately represent and clearly present evidence-supported findings
The critical communication issue in the organization is clearly identified and supported by the data.
/ 2.14286Solutions/Recommendations
All required elements addressed in the description.
Presents specific and appropriate solutions. The feasibility and priority of solutions is discussed. Appropriate facts and details are presented.
One or Zero solutions were submitted.
Presented two solutions.
Presented three solutions.
Presented three or more innovative solutions.
/ 2.14286Summary – Use credible reasoning and evidence in communication.
Concepts and themes are not fully developed, presented in a cohesive manner or appropriately supported.
Summary idea presentation is not cohesive. At times the writing forces the reader to determine the author’s train of thought.
Concepts and ideas are developed and supported with credible sources.
Concepts and ideas are fully developed and supported with credible sources. Reader can easily follow the author’s logic and reasoning.
/ 2.14286Summary – Accurate use of resources
Insufficient use of appropriate research, supporting evidence, and relevant sources.
Insufficient use of appropriate research, supporting evidence, and relevant sources. Limited characteristics of essential information and resources presented.
Incorporate sufficient use of appropriate research, supporting evidence, and relevant sources. Does not describe all characteristics of essential information resources, including their limitations, and explains strategies for identifying and finding such resources.
Incorporate sufficient use of appropriate research, supporting evidence, and relevant sources.
/ 2.14286Summary – APA Guidelines for in-text citations and References
Inconsistent or missing in-text citations; fails to attribute an author’s word through APA citations.
References are cited but incorrectly under APA style. The student has either used another format or incorrectly applied the APA style guidelines.
The majority of in-text citations and the reference are properly cited; formatting is inconsistent/inaccurate in a few cases.
The paper correctly cites in-text and lists at least three resources on the References page. If additional sources are used, they are included correctly.
/ 2.14286Summary – Writing Mechanics
Does not adhere to standard usage rules of mechanics: Conventions of written English, including capitalization and punctuation and spelling. Over ten errors found.
Minimally adheres to standard usage rules of mechanics: Conventions of written English, including capitalization and punctuation and spelling. Over three errors found.
Adheres to standard usage rules of mechanics: Conventions of written English, including capitalization and punctuation and spelling. One to three errors found.
Strictly adheres to standard usage rules of mechanics: Conventions of written English, including, but not limited to capitalization and punctuation and spelling. No errors found. No jargon used.
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