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Competing Logistics Objectives
This unit’s readings on logistics, CRM, and procurement areas reveal multiple and often competing objectives. Identify a supply chain example and evaluate how effectively the organization has balanced these competing objectives.
Readings
Use your Supply Chain Logistics Management text to complete the following:
Use the Capella University Library to read Gopal and Thakkar’s 2012 article, “A Review on Supply Chain Performance Measures and Metrics: 2000–2011,” from International Journal of Productivity and Performance Management, volume 61, issue 5, pages 518–547.
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