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Presentation/PPT
27/08/2022
Can anyone help me with these questions?
Which of the following is an example of a banned book?
a. The Adventures of Huckleberry Finn
b. The Harry Potter series
c. The Tarzan series
d. All of the above
The magazine industry is becoming
a. more specialized and more segmented
b. less specialized and less segmented
c. more specialized and less segmented
d. less specialized and more segmented
Which of the following is NOT an advantage of digital technology in theaters?
a. Films can be distributed as electronic data through high-speed connections.
b. Theaters can show live events.
c. Employees can choose trailers from a computer screen.
d. Equipment is inexpensive.
Movie ratings are
a. voluntary
b. required by federal law
c. required by state law
d. required by the Motion Picture Production Code
Covering, an industry practice in the 1950s,occurred when
a. record albums came out with cardboard covers
b. white singers released traditional black tunes
c. music was recorded on separate tracks
d. none of the above
Clear Channelstations stopped playing the Dixie Chicks’ music in 2003 after one member
a. posed nude
b. was arrested for drugs
c. criticized President George W. Bush
d. all of the above
The radio industry today is becoming
a. segmented in terms of ownership
b. segmented in terms of audience
c. all of the above
d. none of the above
The FCC regulates
a. over-the-air broadcasting
b. Internet broadcasting
c. all of the above
d. none of the above
Cable television began
a. as an attempt to bring TV into hard-to-reach areas
b. to allow people to receive additional channels
c. as an alternative to satellite TV
d. all of the above
What are the criteria suggested in the text to use to evaluate webpages used for research?
a. Authority, bibliography, currency, and objectivity
b. Attribution, currency, fraud, and objectivity
c. Attribution, authority, currency, and objectivity
d. Attribution, fraud, objectivity, and validity
News values include
a. importance, interest, and timeliness
b. correspondents, importance, and timeliness
c. importance, milestones, and timeliness
d. interest, milestones, and specialists
Media surveys and critics state that the media has
a. a liberal bias
b. a conservative bias
c. a centrist bias
d. all of the above
Public relations professionals may
a. polish a client’s image
b. make an unworthy client palatable to the public
c. work for honest and worthwhile purposes
d. all of the above
Public relations practitioners use __________ to gather information.
a. attitude testing
b. statistical analysis
c. focus groups
d. all of the above
Which of the following are requirements for a message to be considered advertising?
a. It must be paid
b. It must be personal
c. It must contain a testimonial
d. All of the above
Which of the following is condemned by the American Association of Advertising Agencies code of ethics?
a. Misleading claims
b. Subliminal advertising
c. Ads targeted to children
d. All of the above
When people with different attitudes interpret the same messages differently, it is called
a. selective exposure
b. selective perception
c. selective retention
d. all of the above
Applied research involves studies
a. conducted for universities
b. conducted for commercial purposes
c. paid for by the government
d. none of the above
The assumption that the media tell us what to think about is the
a. agenda setting theory
b. cultivation theory
c. individual differences theory
d. diffusion of innovations theory
Most researchers believe media have
a. powerful effects
b. minimal effects
c. mixed effects
d. none of the above
The writer is very fast, professional and responded to the review request fast also. Thank you.
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