The stage is the product life cycle that focuses on expanding market and creating product awareness and trial is the: decline stage. introduction…

51. The stage is the product life cycle that focuses on expanding market and creating product awareness and trial is the: a. decline stage. b. introduction stage. c. growth stage. d. maturity stage. 52. Which of the following promotional budget methods wrongly views sales as the cause of promotion rather than as the result? a. Affordable method b. Percentage-of-Sales method c. Competitive-parity method d. Objective-and-task method 53. If the field salesforce has been supplied with new leads (via the telephone) that have been qualified, they have probably been assisted by: a. master salespersons. b. sales assistants. c. technical support persons. d. telemarketers. 54. ________________ is setting the price steps between various products in a product line based on cost differences between the products, customer evaluations of different features, and competitors’ prices. a. Optional-product pricing b. Captive-product pricing c. Product line pricing d. By-product pricing 55. Rolls Royce uses which of the following distribution formats? a. Intensive distribution b. Exclusive distribution c. Selective distribution d. Open distribution 56. Drop shippers perform which of the following functions? a. Assumes title and ships coal, lumber, or heavy equipment to a buyer. b. Stocks the bread rack in a grocery store. c. Maintains, owns, and stocks a CD display in a grocery store. d. Sells jewelry out of a catalog. 57. A set of interdependent organizations involved in the process of making a product or service available for use or consumption by the consumer or business user is called a(n): a. retailer. b. wholesaler. c. distribution channel. d. logistics. 59. According to Engel’s law, as income rises: a. the percentage spent on food rises. b. the percentage spent on housing increases. c. the percentage spent on other categories increases. d. the percentage spent on savings remains constant. 60. The Wheeler-Lea Act gives the Federal Trade Commission the power to regulate: a. interstate commerce. b. marketing ethics. c. unfair and deceptive acts or practices. d. competitive advertising of objective product benefits.

Show more







Calculate Your Essay Price
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
$26
The price is based on these factors:
Academic level
Number of pages
Urgency
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more

Order your essay today and save 10% with the coupon code: best10