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Presentation/PPT
27/08/2022
must be completed in APA format and use 4 scholarly sources
As noted in the chapter, research found that firm effects are more important than industry effects. What does this mean? Can you think of situations where this might not be true?
Chapter 2
Chapter 3
Chapter 4
1. Why is it important to study the internal resources, capabilities, and activities of?
Firms? What can be gained?
A. Conduct a value chain analysis for McDonald’s. What are its primary activities? What are support activities? Identify the activities that add the most value for the customer. Why? Which activities help McDonald’s to contain cost? Why?The resource-based view of the firm identifies four criteria that managers can use to evaluate whether particular resources and capabilities are core competencies and can, therefore, provide a basis for sustainable and competitive advantage. Are these measures independent or interdependent? Explain. If (some of) the measures are interdependent, what implications does that fact have for managers wanting to create and sustain a competitive advantage? 3 (NOTE: The resource-based view of the firm originally was from Jay Barney’s research agenda. Do not hesitate to conduct outside research on this important topic before answering this Discussion Question.)As discussed in the chapter, a balanced scorecard views the performance of an organization through four lenses: customer, innovation and learning, internal business, and financial. According to surveys from Bain and Company (a consulting firm), in recent years about 60 percent of firms in both public and private sectors have used a balanced scorecard for the performance measures. How do customers view us? (Hint: First discuss the following: Who are the customers? The students? The companies that hire students? Others?How do we create value?What core competencies do we need?
How do shareholders view us? (For public universities, the shareholders are the taxpayers who invest their taxes into the university. For private universities, the shareholders are the people or organizations that endow the university.)
2. At the next big family gathering, you want to impress your grandparents with the innovative ideas you have learned in business school. They have decades of experience in investing in the stock market and from their experience in investing in the stock market and, from their college days, believe the economic profitability is the primary responsibility of business. You would like to convince them that a triple bottom approach is the modern path to stronger economic performance. Prepare a casual yet informative speech that you can use to persuade them. They probably will not listen for more than two minutes so you know you have to be clear and concise with interesting examples. You may want to reinforce your argument by consulting “The Bottom Line of Corporate Good” published in Forbes. Present your speech in APA format.
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The writer is very fast, professional and responded to the review request fast also. Thank you.
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