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Balanced Scorecard Case
Many companies are using the Balanced Scorecard System to assist in their performance management. According to Garrison, Noreen, and Brewer (2015) a balanced scorecard “consists of integrated set of performance measures that are derived from and support a company’s strategy” (p. 490). In a Balanced Scorecard System, the company’s strategy is translated into a system of performance measures that are used to monitor the company’s performance in meeting its strategic objectives.
For this case study, your task is to identify and discuss the key performance measures of the Balanced Scorecard. Then, find three companies who are currently using a Balanced Scorecard System by doing an internet and library database search. Internet searches as well searches of financial databases, such as Yahoo Finance, should help you in your efforts. Discuss, in as much detail as possible, the specifics of the Balanced Scorecard used by these companies.
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