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Assignment
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Type: Individual Project
Due Date: Tue, 5/9/17
Points Possible: 150
Points Earned: 0
Deliverable Length: 5-7 pages; minimum 5 academic/professional references published in last 5 yrs
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A reputable hospital has high quality ratings from patient satisfaction surveys but is still losing market share. For many years, health care organizations, as well as traditional businesses, have been frustrated that high customer satisfaction scores do not necessarily lead to higher levels of profitability or sales.
Prepare a report examining this phenomenon that address the following elements:
The body of the resultant report should be 5–7 pages and include at least 5 relevant peer-reviewed academic or professional references published within the past 5 years.
For a resource guide on using the online library to search for references, please click here.
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For assistance with your assignment, please use your text, Web resources, and all course materials.
Your assignment will be graded in accordance with the following criteria. Click here to view the grading rubric.
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