APU BUSN 410/ BUSN 410 Final Exam (2015) 2015

Question

Final Exam

Part 1 of 1 – 80.0/ 100.0 Points

Question 1 of 25 4.0/ 4.0 Points

In a study of 19 female volunteers from a university campus, those participating in group exercise showed above average weight loss results. Is this study generalizable?

A.Yes, to everyone.

B.Yes, to college age women.

C.Yes, to women.

D.No.

Question 2 of 25 0.0/ 4.0 Points

In a year long study of randomly selected adult women, those who participated in group exercise lost an average of 10 more pounds than those who did not. Are the results generalizable?

A.Yes, to everyone.

B.Yes, to college age women.

C.Yes, to women.

D.No.

Question 3 of 25 4.0/ 4.0 Points

Arguments based on analogy offer the weakest evidence.

A. True

B. False

Question 4 of 25 4.0/ 4.0 Points

In a study, if the two variables are highly and positively correlated, one can be interpreted as causing the other.

A. True

B. False

Question 5 of 25 0.0/ 4.0 Points

A syllogism is an inductive argument with two premises and a conclusion.

A. True

B. False

Question 6 of 25 4.0/ 4.0 Points

A hypothetical syllogism is valid if it is in the form of __________.

A.modus ponens.

B.modus tollens.

C.a chain argument.

D.Any of the above.

Question 7 of 25 4.0/ 4.0 Points

Moral reasoning refers to decisions about what we ought or ought not do.

A. True

B. False

Question 8 of 25 4.0/ 4.0 Points

___________ believed that morals are universal, not relative.

A.Bentham

B.Gilligan

C.Kohlberg

D.Kant

Question 9 of 25 4.0/ 4.0 Points

___________ believed that moral decisions are those that produce the most benefit and the least pain for the greatest number of people.

A.Bentham

B.Kohlberg

C.Gilligan

D.Kant

Question 10 of 25 0.0/ 4.0 Points

Moral dilemmas exist when there is a conflict between moral values.

A. True

B. False

Question 11 of 25 4.0/ 4.0 Points

An automaker’s car was just named number one by J.D. Power & Company. According to the SWOT model, this is an example of a _______.

A.Strength

B.Weakness

C.Opportunity

D.Threat

Question 12 of 25 4.0/ 4.0 Points

A utility company’s energy generation facilities were built in 1962. According to the SWOT model, this is an example of a _______.

A.Strength

B.Weakness

C.Opportunity

D.Threat

Question 13 of 25 4.0/ 4.0 Points

An investment bank is facing increased Security and Exchange Commission (SEC) regulation. According to the SWOT model, this is an example of a _______.

A.Strength

B.Weakness

C.Opportunity

D.Threat

Question 14 of 25 4.0/ 4.0 Points

A pharmaceutical company finds that the fastest population growth is occurring in the 65+ age group. According to the SWOT model, this is an example of a _______.

A.Strength

B.Weakness

C.Opportunity

D.Threat

Question 15 of 25 4.0/ 4.0 Points

A retailer hears that a national pandemic is declared. According to the SWOT model, this is an example of a _______.

A.Strength

B.Weakness

C.Opportunity

D.Threat

Question 16 of 25 0.0/ 4.0 Points

Surveys, focus groups, and experimentation are all types of marketing research .

Answer: Market Research

Question 17 of 25 4.0/ 4.0 Points

When a company refuses to abandon a preconceived notion that is shown to be erroneous, it may be exhibiting confirmation bias.

A. True

B. False

Question 18 of 25 4.0/ 4.0 Points

The SWOT strategic model helps companies (re)position to _____________.

Question 18 of 25 4.0/ 4.0 Points

A.take advantage of opportunities.

B.leverage strengths.

C.guard against threats.

D.All of the above.

Question 19 of 25 4.0/ 4.0 Points

The average American is exposed to _________ ads per day.

A.300-350

B.600-625

C.100-150

D.800-900

Question 20 of 25 0.0/ 4.0 Points

Increasingly sophisticated advertising ___________.

A.leads to deceptive techniques.

B.persuades people to buy things they may not be able to afford.

C.requires more critical thinking by consumers.

D.a and b

E.b and c

F.a and c

G.None of the above.

Question 21 of 25 4.0/ 4.0 Points

For the majority of the population, newspapers are still the primary source for the news.

A. True

B. False

Question 22 of 25 4.0/ 4.0 Points

News organizations reliably present objective and unbiased coverage of events.

A. True

B. False

Question 23 of 25 4.0/ 4.0 Points

Social networking sites are __________.

A.used by potential employers.

B.used by law enforcement.

C.used by identity thieves.

D.a and b

E.b and c

F.a and c

G.a, b and c

Question 24 of 25 4.0/ 4.0 Points

Corporations spend more money on lobbyists than any other entity.

A. True

B. False

Question 25 of 25 4.0/ 4.0 Points

_________ notion of the __________ is fundamental to the US Constitution.

A. Hobbes’ ….. state of nature

B. Kant’s ….. categorical imperative

C. Bentham’s ….. utilitarian calculus

D. Locke’s …..social contract

E. None of the above.

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