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Questions
1 Dublin logs can maintain the loyalty with online bussines?
Challenge of going online- Reduced Personal contact which leads to reduced customer loyalty
Peregrine said that his biggest challenge with starting an online log sale service is the loss of personal contact.
2 Why should Dublin logs have a bussines plan?
Slow Business Development due to lack of digital or documented planning#
Because he doesnt have a digital presence he is automatically at a disadvantage. ##
2 How is the strategic for Dublin logs
Introduction
Firewood dates back to the begging of civilisation representing one of the simplest methods of heating a home. Burning firewood is eco-friendly as 96% of the carbon released has already been absorbed from the atmosphere. It is also important to note that firewood is the small or twisted pieces of trees that are not used in buildings or furniture. So this means a crop of trees will be actually carbon negative as the high-quality piece will lock up carbon in houses through rafters, chairs, wooden tables amongst many others.
Nowadays people are not using firewood like it was used in past years, where our grannies used to make food around the wood burning stove. These days the main use of firewood still is heating homes, while also giving a charm and character to homes.
The Irish firewood market goes beyond heating homes, there is now a large demand for restaurants and pizzerias using wood for heating or cooking.
While companies that are already in the market are practically established, Dublin Logs aims to seek its own piece of this booming market for their Irish grown timber. With the aim to replace the expensive imported wood that dominates the current market.
As a new company, this report will outline the key issues that need addressing while also looking at the significant opportunities for Dublin Logs online business. Some of the core Issues and challenge that need over coming are a lack of structured planning and a loss of personal contact with online orders.
This report will develop a strategic plan which will help Dublin Logs overcome these weaknesses and achieve its long term aims.
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