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This case study present a business considering expansion. What are the motivations for expanding? What are the possible paths? What are the implications?
Leadership Skills, by MTD Training, pages 21-38. Available for reading online at http://www.bookboon/ , or free download directly from the course homepage.
Compsis at a Crossroads, a case study by Lehrich, M. J., Paredes, P. J., & Ravikumar, R., pages 1-17. Available as a free download directly from the course homepage.
Part 1
After studying the Compsis case study, describe the company’s strategic choices. Describe the company’s current financial status. How do its financial state and the state of the economies of other countries (that could serve as new markets) impact its strategic choice?
Part 2
After reading the case study and other available information carefully, prepare a two page (double-spaced) essay addressing the following questions. When composing your essay, do not simply list the question and provide an answer, but rather compose a narrative essay that responds to the questions.
Discuss the barriers to entry into the United States market. Cite references to material that you use in preparing the essay.
Part 3
For this week’s reflection, please write an essay of complete and well composed paragraphs (200 word minimum for the entire essay) where you describe a local company and its choice to expand into other markets.
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