The business report involves the preparation of a case study in strategic international marketing. You are required to select ONE real business from the list below. Any other topics must be approved by the Subject Coordinator We have chosen Airbnb this company. The business report should present any problems and/or situations to be solved. The problems and/or situations can be at a company/organisation/firm or an […]
Whats the difference between culural branding and corporate branding? Read less
Scenario: Choose any international organisation (with any product) of your choice preferably where you are working or worked with or familiar with and prepare an entry plan for international markets. Your report should investigate various factors that influence the entry mode of the company into the global market along with the potential barriers that might hinder the expansion of the chosen firm. Various marketing strategies […]
Tasks: Choose an organization form the following Industries: -Australian Dairy farmers -Hybrid car (choose one brand) -Australian wool industry -Business schools in Australia -HSBC -Bank of China -Organic food -Health and fitness industry -Research industry (example CSIRO) -Any non profit organization like Red cross or Salvation army -Any small to medium size company in Australia Discussion on theory maximum 20% This assignment is in report […]
We are require to do a case study of uniqlo in Singapore .To prevent like the previous incident happened again due to communication breakdown this round I have forwarded the marketing project of ikea as reference (pls follow the format) , we have also pass you the link of uniqlo (you may input more from the internet and picture that is relevant)and the project gulideline […]
Write a report to be presented to the marketing manager or CEO of a commercial company which explains the current marketing issue which you believe through its adoption or integration would benefit the company. Explain the current marketing issue using the research conducted previously (Assignment 1 Customer Experience)as well as examples of its application in a commercial setting (this may require additional research). Highlight the […]
Word Limit: 1,500 words (Plus or minus 10%) Learning Outcomes assessed: 1. Critically analyse potential market entry opportunities and make succinct decisions regarding direction. 2. Assess the current situation of the market and business with a view to market entry and/or exit. Assignment Brief Background The period 2014-2017 saw an unprecedented decline in the number of companies operating within the UK oil and gas sector. […]
Task Students are required to collect a portfolio of evidence from the world around them that represents marketing objectives, strategies and tactics. Students will then be required to write a 400 word critique on each of 6 topics, given below Your task is to collect a total of 7 different examples (2 for topic 6) relating to the specific topics, listed below, that illustrate and […]
Question: This assignment has been designed to provide you with an opportunity to demonstrate your achievement of the following module learning outcomes: Understand the principles of managing the customer experience Understand the different dimensions of the customer experience and key factors for managing that experience Know how to monitor and measure customer experiences in context Select an either a B2C or B2B brand that you […]
The assignment is about brand analysis: Harris Farm Markets, Australia we are attaching the assignment requirement and the grading and marking criteria please refer to Aldi sample attached and try to use diagrams and tables etc Read less
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