Task 1: Develop a coherent marketing mix for a new product or service You need to come up with a novel idea to develop a new product or service You should mention the following. Name of the product Branding Industry Read less
Assignment 2 QUESTION 1 Product bundle pricing has the potential to bring in a lot of additional revenue. Think of three different products that rely on product bundle pricing and explain why the company has used these strategy. QUESTION 2 Market-skimming pricing is used many times when companies invent new products and first introduce them to the market. Think of 3 new products that you […]
You may be nominated to represent the advertising corporation and will receive email instructions from the company CEO including: 1. Appointment to represent the company as their agent for the negotiation of the endorsement contract; 2. Specific instructions about the desired endorsement contract fee and advertising campaign timeframe; 3. Information about the projected revenue to be raised from the advertising campaign; 4. Contact details of […]
On completion of the module you will be able to; 1. Demonstrate understanding of the different methodological approaches to research. 2. Demonstrate the ability to devise a systematic and viable plan for management research. Read less
Structure of your Essay: The key question for this essay is: What are the key challenges for an MNC in the international business arena? Step 1: You need to select a multinational corporation from appendix 1. All companies from the list are ranked among top MNCs from various industries. Step 2: Select one host country in which your company has invested in (in any foreign […]
Global Marketing Plan Team Group Project (2 Components: total of 25% of Final Grade) Project Proposal (5% of Final Grade) Teams of 4 members each will be formed. You must form a team by the second class and you must include a name for your group. Each team will select a firm (not necessarily a Canadian one). Teams will create a strategic marketing plan for […]
BMA612 Integrated Marketing Communications | Assessment 3b Campaign Report Information Sheet 2021 You are required to submit one file to MyLO: Written document prepared in Word using one of the followinalue: 45 marksTopic: IGA-campaign report to encourage Tasmanianshoppersto shop at local IGA storesAssessment Information Your pitch was successful,and your agency has won the account. Congratulations!Now you are required todetail your research, discuss the theories underpinning […]
This is an individual student assessment. You need to submit your contributions to questions posed by the lecturer or general questions asked in the forums. This assessment is designed to test the student’s knowledge, skills or capabilities of the materials covered during lectures and in the forums. * We are to submit each week the Highlights of one article we have read for each topic […]
Marketing topic Marketers are not doing enough in directing their target markets toward sustainable consumption .(1500 words ) Read less
Task: Written transcript under the notes on PowerPoint In notes we have to explain all about slides We have to do PEST analysis which is part of business communication It is one of the theory analysis P- political E- economic S- social T- technical it should be based on australian fitnessor personsl trainer Read less
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