The final stage of the marketing audit requires you to evaluate how well the marketing mix of the organisation is performing for your chosen organisation. NB: as before, if you have a large range of product offerings, it is a good idea to focus on just one. Incorporating theoretical concepts into your discussion from chapters 7-14 and with the use of other theoretical sources and […]
Upon completion of this assignment, students have Developed a personal selling philosophy, relationship strategy, product strategy, customer strategy and presentation strategy; and Created a personal strategic selling plani) Ensure that you are clear about the instructions and expectations for the assignment. ii) Ensure you understand the concepts focused by the assignment (and provided in the course materials). iii) Before you start composing your assignment, you […]
Question: Select onecompany from the following list. You must use the same companywhen completing all three parts of this assessment task. Qantas Airways Ltd Woolworths Supermarkets Uber Technologies Inc. (commonly known as Uber) Tesla Inc. Uniqlo Co. Ltd Optus Pty Ltd You are required to research this company and then prepare answers to the questions posed for each of the 6 topics below. This will […]
Evaluate, using appropriate marketing theory, how LES can change the attitudes of governments in the Central Asian region, to show concern for the environment and buy renewable energy. Task 2 30 Marks Using two countries of your choice in Central Asia, critically assess how LES would approach market segmentation, market positioning and price in order to determine which country represents the best market opportunity. Task […]
Task: You are to write a Marketing Intelligence Report related to the topic “the role of influencers in marketing: issues and challenges”. You should select one particular product category (or brand). You will be conduct a critical analysis in regards to issues that need to be considered when an organisation is selecting an influencer to promote its products/services in the selected product category (or brand). […]
Questions 1. Identify at least two (2) potential target markets using your knowledge of market segmentation and current research of visitors to Hawaii. Justify your opinion using a minimum of two references 2. What type of restaurant would you recommendBlackfield Hawaii Corporation build for the resort development? Explain your choice and outline your concept including the 4 product levels. Price pointis useful as it helps […]
Student are required to develop a marketing plan for Victoria & Albert museum. The V&A situation analysis must be presented using the theoretical frameworks ( such as: Pestle, Swot, Porter’s five forces, and McKenzie 7s ).This frameworks must be applied practically in relation to V&A museum.The report must be divided by headings and sub-headings. A future objectives must also be set for the V&A museum, […]
We have chosen Coles retailer as brand and coco cola product so we need to right critical review of coca cola marketing strategy and role of Coles retailers we dont need to give introduction of coles or coco cola introduction and brand 4ps its alredy done in last assignment thank you Read less
To demonstrate satisfactory completion of this Assessment Task the learner must:Develop a management plan for the marketing activities being conducted within your organisation which addresses the seven (7) steps Read less
To enable students to apply marketing concepts in a given marketing situations, and prepare written reports which provide sound arguments and recommendations. Task 1. The student is required to seek approval of the selected product and brand with the lecturer before starting the assignment. 2. The entire project must be completed and turned in by Week 6. It is your responsibility in making sure the […]
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