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Presentation/PPT
27/08/2022
Background Information
Up until this point in the course, you have been practicing financial analysis techniques on hypothetical companies. The financial statements you have been studying are intentionally simplified, to aid in your learning process. However, now we are going have an opportunity to apply the concepts and techniques you have learned to a real-world company of your choice, with all their complexities.
In this assignment, you are going to play the role of consultant, hired to evaluate a company’s financial strength in anticipation of a tremendous growth opportunity. The company is going to launch a revolutionary new product that will grow its sales by at least 50% over the next year. In addition, to support this sales growth, the company will have to grow its investment in fixed and current assets by 50%. Your job is to assess the company’s ability to support this level of growth by performing a basic horizontal (trend) and ratio analysis.
Begin by selecting a company you are interested in studying. It is highly recommended you choose a company that would be beneficial for you to learn more about, such as one that is in your current industry. However, the only requirement is that you select a publicly traded company whose financial statements are readily available. You will then be asked to dig deep into this company’s financial statements, looking at trends and ratios to assess its financial strength and readiness for rapid growth.
This table lists criteria and criteria group name in the first column. The first row lists level names and includes scores if the rubric uses a numeric scoring method.CriteriaLevel 4Level 3Level 2Level 1Criterion ScoreTable of Ratios15 points
(14-15 Points)
You demonstrated insightful critical thinking in researching, selecting, and presenting financial ratios in a manner that was comprehensive and clear.
13 points
You demonstrated competent critical thinking in researching, selecting, and presenting financial ratios in a manner that was clear.
12 points
(11-12 Points)
You demonstrated competent critical thinking in researching, selecting, and presenting financial ratios, with some mistakes, or in a manner that was not entirely clear.
10 points
(0-10 Points)
You demonstrated little to no critical thinking researching, selecting, and presenting financial ratios, with serious mistakes, or in a manner that was very unclear.
/ 15Interpretation of Ratios15 points
(14-15 Points)
You demonstrated clear, insightful critical thinking and provided a detailed response when you explained trends and interpreted the selected ratios to evaluate the company’s financial strength.
13 points
You demonstrated competent critical thinking and provided a full response when you explained trends and interpreted the selected ratios to evaluate the company’s financial strength.
12 points
(11-12 Points)
You demonstrated competent critical thinking when you explained trends and interpreted the selected ratios to evaluate the company’s financial strength, with some minor errors.
10 points
(0-10 Points)
You demonstrated little to no critical thinking when you explained trends and interpreted the selected ratios to evaluate the company’s financial strength, or your interpretation had multiple serious errors.
/ 15Conclusion and Recommendations10 points
Your recommendations were clear, detailed, well-founded, and insightful.
9 points
Your recommendations were clear and well-founded.
8 points
Your recommendations had minor errors, were not entirely clear, or were not well-founded.
7 points
(0-7 Points)
Your recommendations had serious errors or were unclear.
/ 10Writing Quality10 points
Your sentence structure is complete with correct spelling, punctuation, and capitalization and varied diction and word choices.
Your assignment length is correct with sources correctly cited.
9 points
Your sentence structure has minor errors (fragments, run-ons) with correct spelling, punctuation, and capitalization but limited diction and word choices.
Your assignment length is correct with sources correctly cited.
8 points
Your sentence structure has several errors in sentence fluency with multiple fragments/run-ons and poor spelling, punctuation, and/or word choice.
Your assignment length is inappropriate with several citation errors.
7 points
(0-7 Points)
Your sentence structure has serious and persistent errors in sentence fluency, sentence structure, spelling, punctuation, and/or word choice.
Your assignment length is inappropriate with several citation errors or sources are not cited.
/ 10
The writer is very fast, professional and responded to the review request fast also. Thank you.
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