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The portfolio activity for this chapter is Managing the Blind Pig Bar. Read the following about the Blind Pig and complete the activities that follow.
You have just been hired as the manager of the Blind Pig, a bar in Cleveland, Ohio.42 The Blind Pig has a local bar feel with downtown style, has 42 beers on tap, and offers games such as darts, foosball, and Silver Strike Bowling. Also available is a DJ to provide music and encourage dancing. Thursdays are Neighborhood & Industry Appreciation nights, with half-priced drinks for those living or working in the area.
Given your five years of managerial experience in a similar bar also in Cleveland, you know that managing a bar or club is a high-profile job. You also know that even with 12 employees, as manager you’ll sometimes have to do everything from carrying kegs of beer up flights of stairs to handling irate customers. Naturally, as manager, you’ll be responsible for smooth bar operations and bar profitability. You start your new job in two weeks.
To get a head start on managing the Blind Pig, you decide to develop a list of issues within the bar that you’ll check upon your arrival. You know that for your list to be useful, it must include issues related to bar planning, organizing, influencing, and controlling. Fill out the following form to indicate issues related to each management function you’ll check when you arrive at the Blind Pig.
The portfolio activity for this chapter is Identifying Corporate Social Responsibilities. Read the following about the Bugaboo Strollers Company and answer the questions that follow.
Bugaboo is the brainchild of Dutch designer Max Barenburg and his physician brother-in-law, Eduard Zanen. Together they wanted to invent a baby stroller that is functional, fashionable, appealing to both fathers and mothers, and able to function on different types of surfaces.
Their initial product was the Bugaboo Frog. Introduced in Holland in 1999 and named for its “frog-like” suspension wheels that “jump” over obstacles in its path, the Frog became the “must-have” stroller of celebrities and parents who wanted this elite stroller for their babies.
After years of customer feedback and further testing and development of the Frog, the pair realized that parents want more options and that different parents have different needs. In September of 2005, the pair introduced to the world the Bugaboo Cameleon, the Bugaboo Gecko, and the Bugaboo Bee strollers to offer customers more choices.
The management of a company such as Bugaboo must clearly keep in mind the responsibilities that it has to society as a result of its business operations. The following list shows the four categories in which companies commonly have social responsibilities because of their business operations. For each category, list the responsibilities to society that you believe Bugaboo has as a result of the products that it offers.
Book that is used for course : “Certo, S. and Certo, T. (2016). Modern Management: Concepts and Skills (14th edition). Upper Saddle River: Pearson/Prentice Hall.”
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